Privacy Policy

Who We Are

TrueXpanse is a business coaching and technology company operated by Don Smith, based in San Luis Obispo County, California. We operate the website at truexpanse.com and the Massive Action Tracker (MAT) platform at massiveactiontracker.com and app.truexpanse.com.

For privacy questions, contact us at: don@truexpanse.com

Information We Collect

We collect information you provide directly to us, including:

• Contact forms: name, email address, phone number, and message content when you reach out to us
• Booking information: name and contact details when you schedule a call through our booking system
• Account information: email and password when you create a MAT platform account
• Payment information: handled securely by Stripe — we do not store your card number
• Usage data: how you interact with the MAT platform (activity tracking, pipeline data, proposals) to provide the service

How We Use Your Information

We use your information to:

• Respond to your inquiries and schedule calls
• Provide and improve the MAT platform and coaching services
• Send you relevant updates about your account or services
• Process payments for subscriptions and services
• Comply with legal obligations

We do not sell your personal information to third parties.

Cookies and Tracking

Our website uses cookies and similar technologies to understand how visitors use our site. We use Google Analytics to track general traffic patterns (page views, traffic sources). You can disable cookies in your browser settings, though some site features may not function correctly.

Third-Party Services

We use the following trusted third-party services to operate our business:

• Supabase — database and authentication for the MAT platform
• Stripe — payment processing (PCI-DSS compliant)
• Netlify — website hosting and form submissions
• GoHighLevel (GHL) — CRM, booking calendar, and follow-up automation
• Google Analytics — website traffic analytics
• OpenAI — AI features powering the Asa coaching assistant

Each of these services has their own privacy policy governing how they handle data.

Data Security

We take reasonable steps to protect your information. The MAT platform uses HTTPS, row-level security on the database, and secure authentication. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

Your Rights

You may request to access, correct, or delete your personal information at any time by contacting us at don@truexpanse.com. MAT platform users may delete their account from within the app settings. We will respond to requests within 30 days.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will post the revised policy on this page with an updated date. Continued use of our services after changes constitutes acceptance of the updated policy.

Contact Us

For any privacy-related questions or requests: